Advocacy

Resources for campaigners, organizers, and advocacy pros looking to transform influence into impact

  • PODCAST: Episode 72: New Power & Social Good

    PODCAST: Episode 72: New Power & Social Good

    New power. What does it mean? Who is using it? How is new power changing the world, and how can it be used for fundraising and social good? Today’s episode will explore those questions and more...

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  • GRASSROOTS GALVANIZER: A modern playbook to mobilize, organize, raise and influence

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  • MAKING WAVES: Mobilizing, Organizing, and Galvanizing Today’s Supporters

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  • 3 Steps to Creating Your Perfect Advocacy Fundraising Moment

    3 Steps to Creating Your Perfect Advocacy Fundraising Moment

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  • Create Your Own Advocacy Fundraising Moment

    Create Your Own Advocacy Fundraising Moment

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  • WEBINAR RECORDING:
    Legal Rules for Digital Advocacy You Need to Know

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  • Advocacy & Facebook Political Ads: What Your Nonprofit Needs to Know

    Advocacy & Facebook Political Ads: What Your Nonprofit Needs to Know

    What’s up with Facebook Political Ads? If you use Facebook, you probably have noticed how the news feed presents political …

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  • Episode 64: Behavioral Economics Meets Social Good

    Episode 64: Behavioral Economics Meets Social Good

    You’ve probably heard the phrase “behavioral economics” before. Not only is it the subject of several best-selling books, there have also been two Nobel prizes awarded that centered on the topic...

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  • INFOGRAPHIC: Increase Engagement with Social Listening

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  • Episode 63: Social Activism & Community Engagement

    Episode 63: Social Activism & Community Engagement

    In this age of social media, activism is becoming more accessible to the masses. But, it's essential that the social media activism is connected to change makers working on the ground. How can...

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  • Ten Advocacy Calls to Action for Nonprofits

    Ten Advocacy Calls to Action for Nonprofits

    Is a barrage of action alerts and fundraising emails burning out your activists? Are your email open rates and click rates dropping? Breaking up …

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  • INFOGRAPHIC: How to Find Social Influencers in Your Email List

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  • Recipes For A Successful Fundraising Moment

    Recipes For A Successful Fundraising Moment

    It’s officially summer – ah the lazy days of summer! It’s a time for summer vacations and longer days with …

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  • Leveraging Petitions for Online Fundraising

    Leveraging Petitions for Online Fundraising

    It’s hard to get people’s attention these days. Inboxes are chock-full of appeals from retailers, political candidates, and other nonprofit …

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  • WEBINAR RECORDING: Boost campaign engagement with Attentive.ly

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  • 5 Campaign Trends that All Nonprofits Can Learn From

    5 Campaign Trends that All Nonprofits Can Learn From

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  • Episode 55: Cause Marketing ft. Joe Waters

    Episode 55: Cause Marketing ft. Joe Waters

    We’ve seen an increasing number of cause marketing relationships between nonprofits, corporations, and retailers. Joe Waters discusses changes in the cause marketing space and what to expecting going

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  • Galvanize & Grow with Innovative Tactics to Attract & Retain Supporters

    Galvanize & Grow with Innovative Tactics to Attract & Retain Supporters

    People power is thriving in 2018. Social justice and activism is on the rise, with people turning out in record …

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  • Episode 47: Millennial Voices: Advocates and Activists ft. Derrick Feldmann

    Episode 47: Millennial Voices: Advocates and Activists ft. Derrick Feldmann

    We hear this group discussed a lot in the social good community: Millennials. More specifically, the importance of digital technology for understanding how Millennials, the first generation of...

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  • Making Sense of Social Media Advocacy in 2018

    Making Sense of Social Media Advocacy in 2018

    This article is the first installment of a four-part series examining digital challenges and opportunities for nonprofits in 2018. Let’s …

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  • Analytic Activism-Download a chapter

    Analytic Activism-Download a chapter

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  • Episode 52: The Power of Movements ft. Henry Timms

    Episode 52: The Power of Movements ft. Henry Timms

    What gets a movement started, and once a movement has been started, what causes it to grow and accelerate? To help us answer those questions and more, joining us on this episode is Henry Timms of 92Y

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  • Episode 51: Analytical Activism ft. David Karpf

    Episode 51: Analytical Activism ft. David Karpf

    The digital age provides enormous opportunity for nonprofit organizations to collect data.Tune in to the episode to hear how analytics &testing are affecting the way that organizations create change.

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  • How the Parkland Students are Changing the Rules for Advocacy Nonprofits

    How the Parkland Students are Changing the Rules for Advocacy Nonprofits

    In the nonprofit advocacy world, we’re used to having to fire people up. We send out action alerts, blog passionately, …

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  • 3 Steps to Creating Your Perfect Advocacy Fundraising Moment

    3 Steps to Creating Your Perfect Advocacy Fundraising Moment

    In the 400-odd days since Donald Trump’s inauguration, fundraising in the nonprofit space has been more competitive and chaotic than …

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  • Actigiving—The Next Phase in the Evolution of Episodic Giving

    Actigiving—The Next Phase in the Evolution of Episodic Giving

    Goodbye, slacktivism. Hello, actigiving.

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